Services / AI search optimization
AI search optimization and LLM SEO
Be the brand AI recommends. We help you rank inside ChatGPT, Gemini, Perplexity and beyond, as well as on Google.
Search has changed
Your customers are no longer clicking links. They are asking questions. If your brand is not part of the answer, you are not part of the decision.
We position your brand to show up, get cited and get chosen across AI-driven search experiences.
Search is no longer only Google
Platforms like ChatGPT, Google Gemini and Perplexity are becoming the first stop for research, recommendations and purchasing decisions. Instead of scanning results, people now rely on AI-generated answers.
What is LLM SEO?
LLM SEO is the practice of optimizing your brand, content and digital presence to be discovered, understood and recommended by large language models. It is a different discipline from traditional SEO. It is about:
- Being cited as a trusted source
- Structuring content for AI comprehension
- Building topical authority across the web
- Aligning with how AI retrieves and synthesizes information
One discipline, four names
AI search optimization goes by several names. They describe one goal: when a buyer asks an AI, your brand is in the answer.
LLM SEO
Optimizing your brand so large language models can find it, understand it and recommend it. The term covers every model your customers use.
Generative engine optimization (GEO)
The same work seen from the engine's side: earning a place in the answers that generative AI writes, with your brand cited as a source.
Answer engine optimization (AEO)
Structuring content as direct answers to real questions, so AI systems and search features quote it.
ChatGPT SEO
Visibility inside ChatGPT specifically: how your brand is described there, which sources it draws on and how to improve both.
What we do
AI visibility audit
We analyze how your brand appears across ChatGPT, Perplexity, Gemini and other AI systems.
LLM content strategy
We build content designed specifically for AI retrieval and citation.
Brand authority building
AI favors brands that are referenced across multiple trusted sources. We earn those references.
AI and paid media alignment
We connect your paid and organic strategy with AI search behavior.
How an AI search engagement runs
Five steps, in order. Each one feeds the next.
01
Audit your AI visibility
We ask ChatGPT, Gemini, Perplexity and other AI systems the questions your buyers ask, and record where your brand appears, how it is described and which sources are cited.
02
Map the questions
We identify the questions, comparisons and recommendations that lead to a purchase in your category, and where competitors are being named.
03
Build content for retrieval
We write and restructure content designed for AI retrieval and citation: clear answers, sound structure and facts a model can quote.
04
Build brand authority
AI favors brands referenced across multiple trusted sources. We earn those references across the web.
05
Align paid media and report
We connect your paid and organic strategy with AI search behavior and report on how your visibility changes.
Why ADBM
Most agencies are still optimizing for clicks. We optimize for influence.
We combine performance marketing expertise, advanced SEO strategy and a deep understanding of AI search behavior to help brands become more visible across modern search platforms. Your brand shows up where decisions are being made.
AI search optimization questions
Let's get to work
We're ready.